James brings a mix of legal, financial, and operational expertise to Wuva. His law background from the University of Surrey, and foundational skills in accountancy and taxation gained at BDO LLP, provide a solid base for understanding complex regulatory environments. James's experience in technology consulting at Deloitte, focusing on finance transformation and project management, and his operations role in scaling a start-up, have honed his skills in growing businesses in regulated sectors. These experiences, combined with his success in co-leading Tree2me to generate £450k in revenue within a 12-month timeframe, showcase his exceptional skills in business growth and operational strategy.

Matt is an accomplished entrepreneur, skilled in sales and dedicated to sustainability. His entrepreneurial path was sparked at Royal Holloway University, where he earned the Santander Entrepreneur of the Year award for BrickBox. Leading sales development at PatSnap, Matt has been instrumental in formulating go-to-market strategies for emerging technologies like Semiconductors, Nanotechnology, and AI. This role, alongside four years in selling R&D solutions, realised the need to shift from linear to circular consumption models. As the co-founder of Tree2me, a Christmas tree delivery service, Matt not only achieved £450k in sales within a 12-month timeframe but also demonstrated his capabilities in logistics and business scaling. Significantly, Tree2me's success extends to environmental impact, with over 8000 trees planted in global reforestation projects as of December 2023. Matt’s experiences culminate in his leadership at Wuva, driving sustainable consumer habits through innovative circular platforms.